airbnb. money is a good bonding tool

Airbnb is a website for people to list, find, and rent lodging/accommodation. According to it has over 1,500,000 listings in 34,000 cities and 190 countries. Basically, it allows for a person from let’s say Argentina to come over to Iceland and live in a typical I Icelandic household by renting it of strangers. The ideal behind it seems to be the concept of getting even closer to the environment you’re exploring by integrating yourself in the ecosystem of it’s inhabitants. However, it is also a nice way to make money and typically a nice way to save it too.


I like as an example of an online community mostly because it is one of the few that exist simultaneously online and offline. It does not thrive on anonymity like many other examples of online communities; Tumblr and Twitter, but rather it is entirely dependant on it’s users meeting up in real life. However, it does make me wonder whether the community like the one represented in the image above is not an entirely manufactured concept, in this case used as a marketing strategy. Surely the concept of a community here is used very loosely as it really only works if you consider these people being bound by a common interests: travelling, culture, money and this website’s way of combining the three. One may however very rightly expect a little more from it all. However, as online communities go this one is a fine example and a very popular one too. There is definitely something cool about being able to say you belong to it.


In this post, I will be talking about a very well known, friendly, useful and multi-platform community- buzzfeed. This online community is a collective of news and entertainment. It is international and convenient for those that do not speak English, as the language in which the layout of the website will be can be chosen in the toolbar provided, or alternatively “switched” to the preferred country and this action will be showing important news and relevant content of this country.

Users of the community, if logged in, can share their most beloved tips, tricks and useful lifehacks. As I already mentioned, this community could be found on various platforms, and their Youtube channels are massively popular with the audience reaching more than 5 million per each channel. Channels are segmented into categories and absolutely everyone will find something for themselves – from comical mini-videos about life in general to magnificent tutorials.

Check them out (if you haven’t already 🙂 )

Google+ needs some love, too


Google+ (or Google Plus) is an interest-based social network that is owned and operated by Google Inc.

The service, Google’s fourth foray into social networking, experienced strong growth in its initial years, although usage statistics have varied, depending on how the service is defined. Three Google executives have overseen the product, which has undergone substantial changes leading to a redesign in November 2015.

Google+ user base was roughly 60% male and 25% female as of November 2013, and 15% “other” or unknown. Early adopters of Google in mid-2011 were mostly male (71.24%), and the dominant age bracket (35%) was between 25 and 34. An August 2011 survey estimated that 13% of U.S. adults had joined Google+.

This all sounds great in theory and in the presentation, right? Unfortunately, that is not meanwhile-on-google-plushow the majority of the Internet perceives this platform. There are many jokes about Google+ and how nobody uses it and that it is a completely useless knock-off or replica of Facebook.

One of the biggest controversies that Google Plus had started on November 6, 2013. YouTube, Google’s popular video hosting site began requiring that commenting on its videos be done via a Google+ account. YouTube said that their new commenting system featured improved tools for moderation, and comments would no longer be shown chronologically, but would be featured according to “relevance” and popularity, determined by the commenters’ community engagement, reputation, and up-votes for a particular comment. Some YouTube commenters and content creators complained that the Google+ requirement that users use their real name created online privacy and security concerns.

On July 27, 2015, it was announced that the integration with Google+ would be discontinued and that in terms of Google+ integration, YouTube would revert to its previous state, requiring only a Google Account to use all the features, such as uploading videos and posting comments.

Apart from that and the false image that nobody uses Google+, there are 418 million users active (December 2015) and a lot of campaigns and public figures that have an account such as: U.S. President Barack Obama, NASA, Steven Spielberg, The Black Eyed Peas, Tyra Banks, and Paris Hilton.

So what do you think? Do you have a Google+ account that you use? And if not, would you create one?




Tumblr is certainly one of the most iconic and known websites that can describe the meaning of online community. Tumblr is a microblogging and social networking platform where people can share multimedia files. Users can follow other users and create their own blog with their pictures and videos, and reposting the others’ ones. There is a special feature called Queue that allows people to share their posts at the time they prefer; for example, I can create my own post with a picture or whatever and ask the system to spread it several hours later, or also days. There are also the tags, as in Twitter or Instagram (#). Many famous people use it, they share their pictures and their videos and they are followed by millions of people. One of the most popular blog on Tumblr is Kylie Jenner’s one (Kalifornia-Klasss). Today, Tumblr registered over 280 million blogs and more than 130 billion posts in total, with an average of 56 million posts shared every day. The standard user is between 16 and 25 years old. I personally think that this platform is amazing and has a great power over the internet and it is the perfect example of an online community that creates a great platform.

“If opportunity doesn’t knock build a door” Milton Berle

With over 400 Million users worldwide LinkedIn can argue they are the “World’s largest Professional Network” It is used to network business professionally and create jobs for a large community. LinkedIn is not like other types of online communities it is solely for business purposes a bit like “Job and talents” where you can upload your CV and when there is a job opening you get notified. However with LinkedIn it is much more in-depth you will have to network with job companies and other professionals by joining groups that is within the sector you’re looking to work in. when you join the groups it is your way and the employer’s way to connect and for them to view your profiles and engage on a professional level. Staying up to date with you profile and the every changing pace and requirements of jobs descriptions on LinkedIn can be time consuming sometimes. Also LinkedIn in a very professional website so in my opinion the older and more experience you have the better chance of you getting a job. There is also some legal complications that you might face using the website for inappropriate use. In 2015 a 57 year old messaged a barrister and told her that her image was “Stunning” she stated that she found the message “offensive” this feud went about on Twitter but made the news very soon.

What’s your opinion on the small feud? Was it professional that he messaged her or was she in the wrong for not just taking the compliment as they are both professionals and business persons?


One online community that has grown quite rapidly over the past year or so is the Instagram Makeup and Beauty community. Although Instagram only allows for 12 second vidoes, users are creative in their editing in order to make sure that their video tutorials have just what they need in order to demonstrate just how they created a certain look. This has lead to Instagram becoming a way for makeup artists and beauty bloggers to share their hints, tips and show off new looks that they’ve created.

Instagram makeup tutorials are fantastic; they’re short, giving only the basic information that one needs to achieve the look. While there are Instagrammers that target their videos towards those more experienced with makeup, there are also some pretty good accounts which offer more basic techniques for those who are still learning the basics.

I find the way in which the community works is pretty interesting. Accounts such as @makeupvideoss began popping up, offering their followers the very best video tutorials. These accounts tag the original creator in the caption in order for their followers to be able to check more of their videos. The only real issue with these types of accounts would be that there are those that repost content without giving credit.

Both creators and viewers benefit greatly from this community as it gives creators a platform to share their ideas and gain attention for their work. Many successful Instagram makeup artists have landed sponsorships and often receive free makeup and accessories due to the attention they receive.

The viewers benefit as they learn how to recreate their favourite looks as well as learn different techniques that help them achieve, for example, the perfect winged eyeliner without having to fumble through by themselves and end up looking like a 13 year old going through their “alternative” phase.


The most prominent online community I can think of, though I’m quite biased as I visit it every day, is Tumblr. Tumblr goes beyond other social media cites such as Facebook, Twitter and Instagram as an online community in a number of ways. For example, as opposed to most social media cites, most of your “friends”, or the people you follow, are not people you know. Tumblr users in my cases follow and are followed by, people who they have never met before and most likely will never meet, from almost all corners of the world. Or at least those with Internet access. On Tumblr, in the process of joining the site, the ask you to choose from a list of topics your personal interests. They then give you a large list of blogs to follow based upon their shared interest in the topics you chose. This is precisely what marks Tumblr out as a true community. You are not following people based upon who you know, therefore having to maintain the charade of your social media personality. On Tumblr you don’t have to be the person you want people in your home town or in your office to see you as, you can merely be yourself. Though Tumblr has the laughable memes, pop culture topics and shared vines that all social media cites have, it has more than that. People blog about things that you can learn from, sharing their knowledge and opinion on just about any topic imaginable. However this sharing of information as though it were fact has the liability of being potentially quite harmful to those who are easily swayed, especially as Tumblr is a place where political correctness is considered a topic of the upmost importance, which can often be taken too far by some, or ignored by others, a problem which tends to lead to a lot of backlash from the community in both cases.
Despite the liability of backlash from strangers on the other side of the world that you risk when blogging about a subject of debate, Tumblr is at its heart a community where one can find support. No matter what your interest or your background, you will find a sizable group of people similar to yourself, or those who share that same interest on Tumblr. Every fandom, no matter how obscure, had found a home or even a place to grow and expand on Tumblr. From Doctor Who fans (known as “Whovians”) to the remaining fans of a TV show which lasted one season and was then canceled in 2008. Tumblr has even become a community for those suffering from physical illnesses, especially those in hospitals who do not have the ability to go out and seek people like themselves to relate to. It has also become a prominent community and almost online support group for those suffering from mental illnesses, such as anxiety, depression, and even scizifrenia and multiple personality disorders. All of these communities inhabit one site, where they exist in relative harmony. However, in spite of differing interests, all Tumblr users also exist as part of the greater Tumblr community, able to communicate and take part in the posts of people with interests and views different from their own, surpassing the boundaries set by standard social media sites. These reasons, I believe, set Tumblr apart as a true online community.