Daily Grace was a YouTube channel hosted by My Damn Channel and presented by Grace Helbig, which uploaded videos every day of the week excluding Sundays. There were six categories, one for each day, I will be talking about “Comment Tuesdays” where Grace would take user’s comments from YouTube, Facebook and Twitter and “haze” them.
Firstly she would read out the user name or handle and the comment while showing the screenshot of it, she would then continue to haze them by making fun of their name or comment. This wasn’t seen as offensive or mean and many subscribers would try their hardest to get hazed by Grace in one of her Comment Tuesday videos.
Every time that Grace thought she was hazing a new user, this graphic text would pop up the word “viewser” being a portmanteau of ‘viewer’ and ‘user’ showing that not only do her audience consume her videos, but they contribute to them as well. This showcases the need for an audience and how the user can add to the conversation, because that’s what videos and blogs are.
As well as “Comment Tuesdays” being a fun and thrilling experience for the audience, it is also a great asset to Daily Grace and My Damn Channel as the shirt you see in the picture was put up for sale on her online shop, meaning that the audience driven videos can also bring in revenue.